Tom Brady’s watch collection gets a new $500,000 entry amid Candice Swanepoel dating rumors

Tom Brady has given fans another look at his love for luxury watches. The seven-time Super Bowl champion recently shared a close-up picture of a colourful, diamond-covered timepiece on his Instagram Stories, and it could be worth hundreds of thousands of dollars. The picture shows Brady wearing a watch with a diamond-covered dial, three smaller dials and a bezel filled with rainbow-coloured gemstones. The watch also features a silver-toned metal bracelet, giving the timepiece an eye-catching look. The Rolex logo can be seen on the dial. While the exact model has not been confirmed, the watch appears to be a rare, gem-set Rolex Daytona.Tom Brady shows off diamond covered watch worth hundreds of thousands of dollarsA watch like the one in Brady's picture can carry a huge price tag. Rare Rolex Daytona models with rainbow-coloured gemstones and diamond details have been valued at hundreds of thousands of dollars.Depending on the exact model, materials and gemstones used, a similar watch could be worth around $300,000 to $500,000 or more. That would put its estimated value between roughly ₹2.5 crore and ₹4.5 crore. However, the exact value of Brady's watch remains unclear because its reference number and materials have not been verified. The price of a rare luxury watch can also change depending on its condition and the seller. Brady has shown off several expensive watches over the years. In September 2026, he attracted attention for wearing a rainbow-coloured Audemars Piguet Royal Oak that was reported to be worth around $485,000.He has also been spotted wearing a Rolex Daytona with orange gemstones, with similar examples reportedly selling for around $300,000. The former NFL quarterback has continued to make luxury watches part of his style even after stepping away from professional football. Now working as a football analyst for Fox, Brady often gives fans a glimpse of his game-day outfits and accessories.Tom Brady's dating life makes headlinesBrady's personal life has also been making headlines recently. According to reports, the former quarterback is dating supermodel Candice Swanepoel. A source told People that the pair have been dating for a while and spending a lot of time together. The report also noted that both live in Miami, making it easier for them to see each other.Neither Brady nor Swanepoel has publicly confirmed the relationship. Brady was previously married to Gisele Bündchen from 2009 until their divorce in 2022. They share two children, Benjamin and Vivian. He also has a son, Jack, with actress Bridget Moynahan.Swanepoel, meanwhile, was previously in a long-term relationship with Hermann Nicoli. The former couple share two sons. For now, Brady's latest watch has offered fans another glimpse into his luxury collection, while reports about his possible new romance have added another talking point around the retired NFL star.Get the latest Sports News and Live updates. Download the TOI app.