Gaana, Noise join hands for cobranded buds

NEW DELHI: Noise and Gaana have announced the launch of the Noise Buds R1 (Gaana Edition), a co-branded product that brings together audio technology and music streaming in one offering.Priced at Rs 1,399, the earbuds come with a one-year Gaana Plus subscription. The launch brings together two homegrown brands seeking to make music streaming more accessible to consumers. "With music continuing to be a key part of everyday digital entertainment in India, the collaboration combines the convenience of wireless audio with the benefits of a premium music-streaming experience," said a statement.You use AI every day. Now get your AI Quotient. Take the AIQ test.