LIV Golf Shuts Down: The End Of A Five-Year Experiment
LIV Golf closes its doors after five years. See what Bryson DeChambeau and Rory McIlroy say about the league's collapse and the future of the game.
LIV Golf officially closed up shop on November 5, marking the end of a five-year experiment funded by Saudi Arabia. The league launched with big promises and huge checks, but it could not sustain itself without its primary financial backer. This sudden halt leaves players scrambling for their next moves while the PGA Tour watches from the sidelines.
ESPN staff writer Paolo Uggetti shared the details on why the league shut down, noting that the financial support from the Public Investment Fund has dried up. Saudi Arabia's global sports influence shift was contextualized by Sarath Ganji, who founded the Autocracy and Global Sports Initiative, during this era. The money that once flowed freely to sign top talent is no longer available, forcing an orderly winding-down process.
The dream of a new era for professional golf died quickly once the funding stopped. Phil Mickelson proclaimed LIV would be a game changer that brought the PGA Tour to its knees, but that never happened. It was never destined to become the "force for change and good," that Bryson DeChambeau once mocked so laughably.
According to Lee News Central , LIV amounted to nothing beyond a cash grab. Because it was always amoral at its core and utterly devoid of principles, failure was inevitable like so many other things.
From the beginning, Rory McIlroy, who became golf's conscience through his fierce opposition to LIV, anticipated the conclusion. "I think that there is going to be a bit of a reset here, just for things to be a little bit more sustainable," McIlroy said on Wednesday, November 4, when it became clear LIV was circling the drain.
With the league gone, players are already looking for new ways to make money. While he had previously collaborated with the brand on headcovers, this new deal expands their relationship to feature his own dedicated clothing collection.
DeChambeau shared seven photographs announcing the news on social media alongside an enthusiastic message for his followers. "I'm excited for this one," he wrote. "Headcovers were just the start… now I'm expanding my partnership with @swaggolfco into apparel!"
The new collection drops November 19 online and in stores at Dick's Sporting Goods and Golf Galaxy. Despite the league ending, DeChambeau insisted he had no regrets about joining in the summer of 2022. "I'm not going to rewrite the last four years. I made a decision I believed in, and I'm grateful for what came with it," he wrote.
Some might argue the lack of a financial war is bad for players, but McIlroy disagrees. "There's not as much of an arms race as there was maybe a couple of years ago, and some players will argue that that's not good for players. I think that's very short-term thinking," McIlroy said. "If you want sustainable tours, and we want these tours around in 50 years' time, there has to be sustainable business practices in place to make sure they are."
Topics in this story
Gathered from external sources. Rights to this text belong to whoever originally published it.