Stephen Curry’s Thirty Ink generates $173 million as the NBA star expands business empire ahead of the new season

Stephen Curry, the Golden State Warriors’ star player, has proven his worth on the court as he remains one of the most reliable players in the league. While Stephen Curry is gearing up for the new season with the team, he has also been a successful entrepreneur. Ahead of the new season, Stephen Curry’s brand conglomerate, Thirty Ink, has generated multi million dollars in profits.Stephen Curry’s company generates multi million dollars in profit as the four time NBA champion proves his business acumenAs per reports, in 2024, Stephen Curry’s Thirty Ink, a house of brands conglomerate that owns companies including Unanimous Media, Gentleman's Cut bourbon and Underrated Golf and Basketball, has generated $173.5 million in revenue and $144 million in EBITDA (earnings before interest, taxes, depreciation, and amortization), with every single business unit operating profitably.In an interview with CNBC, Suresh Singh, the company's secretary chairman, reflected on the brand conglomerate, Thirty Ink’s success as he said, "It's completely unique," said Singh. "One of the big things, I believe, is that there's a lot of athlete- and celebrity-driven partnerships and businesses that aren't necessarily focused on profit, aren't necessarily focused on mission. We do both."Erick Peyton, the multimedia company's co-founder and co CEO along with Stephen Curry said, "He knows every single project on our slate, which is probably around 40 right now…His vision is to inspire through media. It's really a feeling when you watch our projects, hopefully you're a little bit happier, you know, maybe it makes you feel a little bit better."For the unversed, the four time NBA champion, Stephen Curry started his business journey in 2013 by signing his endorsement deal with Under Armour.Later, the star player then took control of his entrepreneurial ventures in 2018 by founding his primary corporate umbrella, Thirty Ink, alongside his production company, Unanimous Media.Stephen Curry also launched the Underrated Basketball tour in 2019, followed by the official launch of the standalone Curry Brand within Under Armour in 2020.Four years ago, the NBA icon extended his sports network with Underrated Golf in 2022 and entered the premium spirits industry by launching Gentleman's Cut Bourbon in 2023.Stephen Curry and his wife, Ayesha Curry, stay focused on giving back to children in Oakland as they raise millions for itWhile Stephen Curry has been a pretty successful entrepreneur in the last decade, he and his wife, Ayesha Curry, have also focused on giving back to their hometown.For close to a decade, Stephen Curry and his wife, Ayesha Curry, have raised a whopping $100 million for their foundation, Eat, Learn & Play, as they continue to help more and more children in Oakland.For now, all eyes remain on him as he gears up for the new season.Stay updated with the latest Asian Games 2026 news, check the Asian Games medal tally and complete Asian Games schedule.Get the latest Sports News and Live updates. Download the TOI app.