Stephen Curry’s wife Ayesha Curry reflects on her Jamaican heritage as Sweet July reaches new heights in the beauty industry

Stephen Curry, the Golden State Warriors’ star player, and his wife, popular entrepreneur Ayesha Curry, have expanded their ventures as they have also remained involved in philanthropy work in Oakland. With just days left for the new season to begin, Stephen Curry’s wife, Ayesha Curry, has reflected on her 450 million brand, Sweet July.Stephen Curry’s wife Ayesha Curry reflects on her multi million dollar business empire related to JamaicaIn an interview with the Women’s Wear Daily, Stephen Curry’s wife, popular chef and actress Ayesha Curry said, “It happened after growing up hearing my mom and grandma speak on things indigenous to the land that would help them and that they used when they lived there and me realizing as I got older nothing was working well for me…”The popular chef and actress added, “I spent my nights researching why ingredients work that I’d heard about all my life, and found some science-based evidence, and we formulated something I think is beautiful. I’m grateful we have something that represents Jamaica.”Stephen Curry’s wife Ayesha Curry also reflected on her products as she added, “We just launched retinol, it’s the first product we formulated, the last product to launch…”She continued, “But I tested it for years. It’s a very potent, competitive, non-irritating, effective product. I have very acne-prone, cystic skin and have been able to keep it all at bay. It’s taught me keeping it simple is the best way to go.”Stephen Curry’s wife Ayesha Curry expresses pride in her Jamaican roots as it inspired herOver the last few years, the NBA icon Stephen Curry’s wife Ayesha Curry has been public about her Jamaican roots and how it was her mother and grandmother who inspired her to start her brand.Launched in July 2023, Stephen Curry’s wife, Ayesha Curry’s skincare brand has been highly successful across the nation as the brand also launched on Ulta.com a few months ago.While Stephen Curry has remained focused on his performance in the new season, he has also helped his wife, Ayesha Curry, to expand her brand as they have also launched cafes inspired by Sweet July in Charlotte.In many of her interviews, the popular chef and entrepreneur Ayesha Curry has also explained how it was the four time NBA champion Stephen Curry who helped her to start the business even as she was initially pretty underconfident about it.Today, the popular skincare brand Sweet July has expanded its product base as both Stephen Curry and his wife, Ayesha Curry, work on it while raising their four children.At this point in time, the focus remains on Stephen Curry’s performance in the new season with the Golden State Warriors.Stay updated with the latest Asian Games 2026 news, check the Asian Games medal tally and complete Asian Games schedule.Get the latest Sports News and Live updates. Download the TOI app.