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How the GTA Hot Coffee Hysteria Spilled Onto Bully’s Marketing - IGN

Dan Houser talks about Bully’s troubled development cycle – and the GTA hot coffee hysteria didn’t help.Watch the full Dan Houser interview: https://youtu.be/HfskoxOZBwUAs part of IGN Icons, Brian Altano sat down with co-founder of Rockstar Games & co-creator of some of the most iconic open world games of all time like Grand Theft Auto 3, GTA: Vice City, GTA: San Andreas, GTA 4, GTA 5, Bully, Red Dead Redemption, and RDR2.

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Dan Houser talks about Bully’s troubled development cycle – and the GTA hot coffee hysteria didn’t help.

As part of IGN Icons, Brian Altano sat down with co-founder of Rockstar Games & co-creator of some of the most iconic open world games of all time like Grand Theft Auto 3, GTA: Vice City, GTA: San Andreas, GTA 4, GTA 5, Bully, Red Dead Redemption, and RDR2.

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Thursday, October 15, 2026

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